Customer Request

An industrial automation supplier wanted to gather information on the medium-voltage motor drives market from a 3rd-party source. The goal was to evaluate their product-specific market share in key regions and gain insight on the total available market. This data would be used to compare with their internal data, benchmark their market shares and analyze potential new product or regional markets to target.

Solution

Through the user-requested segmentation method, the customer was able to influence the scope of our syndicated research and add segmentations that aligned to their product offerings. This allowed the customer to evaluate the market sizes and competitive market shares of their specific business. The report provided a global market size with regional segmentations, showing the total available market to compare in each major geographic region as well as qualitative analyses to explain the data.